Clutches

Special shape for special occasions

The classic shape of the clutch resembles an envelope. That's why many also know it as an envelope bag. Its angular, flat shape makes it look almost casually placed and elevates any look. The clutch gained popularity as early as the 1920s and has since become an indispensable part of the fashion world.
 

The clutch is either carried in the hand or tucked under the arm. This is why it was initially called an underarm bag in Germany. But since that can get tiring during a long evening, many clutches today have a hidden integrated shoulder strap for comfortable carrying.

Tips and tricks for styling a clutch correctly

We often hear that the bag always has to match the shoes, but is that really true? Of course, it also depends somewhat on personal taste, but an outfit is always well-rounded when shoes and bag at least match in colour. This makes the look appear deliberately chosen and stylish.
 

Especially with Multicoloured clutches, it also makes sense to coordinate other accessories or makeup accordingly. For a red bag, it’s a good idea to wear red lipstick, or for a dark model with “smokey eyes,” to emphasize the eyes.
 

The clutch is traditionally an evening bag, mainly intended for going out in a dress or elegant jumpsuit. But it can also be wonderfully combined as a style contrast with jeans and a leather jacket or a relaxed casual look. Especially nowadays, there are no limits to your imagination—the clutch accompanies you wherever you go.